Sunday 30 November 2014

T.M. Digipak Mock-Up

    We have started our mock ups for our digipak design cover. We wanted to incorporate a screen grab directly from our shoot of Southbank  in order to create a link with our music video, as our music video is predominantly shot within this scene due to its urban environment and association with the younger generation. 
  • Our focal point to the front cover of the digipak is the 'Break My Fall' title font. Conventionally to dance music album covers; the title of the song is often the central feature, therefore we have conformed to this on the mock up. 
  • Furthermore the colour implemented in the title of the track relates to the powder paint event at the later stage of the narrative.  The colours in the title on this particular mock up are taken from a screen shot of when the paint had been thrown.  
  • The conceptual theme that runs throughout our video is colour.  There is a subliminal connection to the colours seen at the end of the video and the build up to the scenes, therefore the paint aspect on our album cover as well as our location are key features in our production. 
  • Finally the artists of the track are subtly placed at the bottom of our front cover, again conventional to the dance genre, due to its simplicity as well as its bold font.
  • Therefore due to these factors, this digipak  front cover is our favourite choice thus far. 








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